95 percent of web traffic goes to Google SERP [study] websites on Page 1

Do you skills much search traffic you’re losing when your branded content falls off Page 1 of Google program results? consistent with the newest data from Chitika, domains that slip right down to Page 2 only attract 5 percent of search traffic, while websites on the primary page enjoy 95 percent of internet users’ attention. To secure search results that users will see, marketers must compete for relevant keywords by following up-to-date SEO best practices and publishing high-quality online content.

Just getting onto Page 1 is that the initiative , but websites won’t get nearly the maximum amount visibility at rock bottom of the page as they are doing at the highest . consistent with Chitika’s data, the primary domain listed on Page 1 gets slightly below a 3rd of overall search traffic, while the seventh listing gets only 3.5 percent.

The first domain listed on Page 1 gets slightly below a 3rd of overall search traffic, while the seventh listing gets only 3.5 percent.

 

So how can companies get their branded content to the highest of Google SERPs? stick with tried-and-true SEO practices like creating meta-tags and title tags for sites , building a robust backlink profile and including keywords in headlines and therefore the first paragraphs of stories content. However, there’s growing evidence that Google considers quite basic SEO characteristics in ranking content online, requiring webmasters to reinforce their strategies to extend brand visibility.

Enthof recently reported that Google updated its Webmaster Tools Ranking Guidance. It now says, “In general, webmasters can improve the rank of their sites by creating high-quality sites that users will want to use and share.”

As the program continues to reward sites that publish engaging, informative and diverse custom content for his or her visitors, brands will got to develop complex SEO strategies that integrate editorial best practices.